If there’s one social network you should be on when it comes to youth ministry, it’s Pinterest. Except this network isn’t as much about connecting with students, as it is about finding hundreds of brilliant ideas and resources you can use in your youth ministry.
What is Pinterest?
Pinterest is a relative newcomer in social media land, but it’s one of the fastest growing networks. If you’re unfamiliar with Pinterest, let me give you a quick intro. Pinterest is like a digital pin board where you can ‘pin’ stuff from websites you like, want to remember and want to share. That means that everything that’s pinned on Pinterest is ‘posted’ on some website, you can’t ‘upload’ stuff onto Pinterest directly. You can pin it, thus creating a visual link to that site.
Mind the ‘visual’ part here, this is a big difference between Pinterest and other social media. Pictures are everything here. It’s also what I love about Pinterest, since I’m a fairly visual person.
Pinterest works with ‘boards’, often topics or areas of interest. I have 14 boards for example, ranging from youth ministry stuff, to book wishlist, vegetable garden, low carb recipes and writing. It shows all my interests and I don’t have to limit it to just youth ministry.

You can follow people, meaning all their boards, but you can also follow specific boards. That’s where Pinterest is so brilliant. You see, when I follow people on Twitter or Facebook or Google+, I also get a lot of stuff on my timeline or whatever it’s called that I’m not interested in. With Pinterest, I can decide which boards are interesting and which aren’t. That makes Pinterest relatively focused.
Pinterest works with ‘likes’, but also with repinning, meaning you re-pin someone else’s pin. It’s the Pinterest version of sharing or retweeting so to say. The social aspect is relatively low, usually few people comment and you don’t really get to connect with people. In my opinion, that’s fine. I can live with a more topic-oriented social network.
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